Elica has been selected among the top 5 services in Italy in the hood and hob assistance sector following the survey that ITQF (German Institute for Quality and Finance) conducts every year. The analysis evaluates, through a series of predefined quality criteria, the customers’ opinion on the service received. “We have always been convinced that to build customer loyalty it is necessary to go beyond product quality, offering fast and reliable technical assistance – said Marco Trullo, Head of Consumer Service at Elica -. The customer relationship and above all the after-sales service are, today more than ever, fundamental and differentiating elements for the companies. For this reason, a few years ago we started a profound transformation of the service area, implementing growth and potential, restructuring the assistance networks and starting to support customers directly, adapting to different and renewed needs. In this regard, since January 2020 in Italy we have been managing a direct service network, made up of 180 partners, which is giving us excellent results”. “Building strong relationships that will drive the sales of tomorrow, to confirm our excellence, supporting our customers to simplify their daily lives, is Elica’s goal for the near future – added Trullo -. This is in the belief that, in a hyper-connected world, expectations are new and different and that people desire positive and personal experiences wherever they are. This is why we have strengthened a new service model where customers can contact the company from any device and interactive communication channel”. An important project, which will also involve the international offices and strongly desired by the company.