Haier further increases its investments in Turkey

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Haier announced the opening of its washing production factory in Eskişehir (Turkey) with a ceremony attended by President Recep Tayyip Erdoğan. With a €40 million investment, the company expands its tumble dryers’ platform and will further increase its production capacity with an additional €45 million investment in dishwasher factory that will be operational in 2022. This milestone places Turkey as Haier’s largest production and export center in Europe to serve European and global markets. The expansion of the production facility had led to a new platform for all the standard size tumble dryers as well as new basement for better performance, especially for heat-pump models, and new and improved product features and components. All products will offer advanced connectivity through the hOn app. The tumble dryer site is built on a 190,000 sqm area and the total space dedicated to the new factory is 43,000 sqm. About 900 people will be employed for a full capacity of 1.5 million units per year. The new dishwasher site, scheduled for completion in June 2022, will be 35,000 sqm and about 700 people will be employed for a full capacity of 1 million units per year.