Teatro Manzoni

Via Alessandro Manzoni, 42
Milano

Thursday

September 14, 2023

14:30

The international magazine and platform Ha Factory celebrates 70 years of information to the global domestic, professional and industrial appliances market with a unique event, a moment of reflection, inclusion and analysis on the current market culture.

The day will offer a vision of the future in a trasversal way, touching on topics such as:

Finished product

Subcontracting

Components

Technology

Sustainability

Reshoring

Electronics

Distribution

Design

Production processes

Digital & Metaverse

Nearshoring

Friendshoring

Supply Chain

Together with the protagonists of the three sectors involved, participants will witness and experience a moment that is intended to be original and unique for its content and for the speakers who will give voice to the guests present, with moderators dedicated to them:

Venanzio Arquilla

Venanzio Arquilla

Head of Product Design Course at Politecnico di Milano Design School

Alessandro Garnero

Alessandro Garnero

Editorial Director Divisione Manufacturing, Gruppo Editoriale Tecniche Nuove
for the world of subcontracting, components and related technologies.

Federica Lavoro

Federica Lavoro

Communication Manager APPLiA Home Appliances Europe

cristina-lazzati

Cristina Lazzati

Editor-in-chief MarkUp and Gdoweek, Gruppo Editoriale Tecniche Nuove
for the institutional side and the distribution side (from Retail, to collection and professional).

Marco Villani

Marco Villani

Professor at the UniversitĂ  degli studi dell’Aquila and Technical Director of Ha Factory

Talks by:

Carlo Alberto Carnevale Maffè

Carlo Alberto Carnevale Maffè

Ferruccio De Bortoli

Ferruccio De Bortoli

Francesco Farinetti

Francesco Farinetti

Moreno-Morello

The event will be presented by Moreno Morello

DAY’S PROGRAMME

14:30-15:00
Participants registration and welcome

15:00-15:10
Welcome greetings
Alessandro Garnero, Editorial Director Divisione Manufacturing, Gruppo Editoriale Tecniche Nuove

15:10-15:20
Cultura Appliances
Andrea Carinato Cavalieri Ducati, Area Manager Divisione Appliances, Gruppo Editoriale Tecniche Nuove

ECONOMIC SESSION

15:20-15:40
Numbers, values, opportunities, challenges of the appliances market
Benedetta Brioschi, Associate Partner, Head of Food&Retail and Sustainability, THE EUROPEAN HOUSE AMBROSETTI

15:40-16:15
Round table: The associations’ point of view – The market situation with a view to the future
Moderator: Alessandro Garnero, Editorial Director Divisione Manufacturing, Gruppo Editoriale Tecniche Nuove

Participants:
Stefano Bellò, Vice President ANIMA/ASSOCLIMA
Davide Castagna, Senior Key Account Manager APPLiA ITALIA
Paolo Falcioni, Director General APPLiA HOME APPLIANCES EUROPE
Davide Rossi, Director General AIRES CONFCOMMERCIO

16:15-16:30
Talk: Appliances as utility? Quale scenario evolutivo
By Prof. Carlo Alberto Carnevale Maffè

16:30-17:00
Coffee break

PRODUCT SESSION

17:00-17:30
Round table: The appliance and its supply chain
Moderator: Marco Villani, Prof. at UniversitĂ  degli Studi dell’Aquila and Technical Director of Ha Factory

Participants:
Francesco Amitrano, CEO PASELL
Marco Arduini, CEO EUROGROUP
Giorgio Decataldo, Global Business Development UL SOLUTIONS
Luigi Malpighi, EMEA Strategic Marketing Italy & Spain IoT Biz Development STMicroeletronics
Stefano Rocchi, Group Sales Director REPA Italia
Roberto Sonni, Plant Manager ILVA GLASS

17:30-18:00
Round table: Appliances and environments – House/horeca/building/nautica
Moderator: Prof. Venanzio Arquilla, Head of Product Design Course at Politecnico di Milano Design School

Participants:
Daniele Grassi, Vice President Home Appliances Division SAMSUNG ELECTRONICS ITALIA
Ettore Jovane, Head of Aircon Business SAMSUNG ELECTRONICS ITALIA
Ernesto Santini, Vice President SMART BUILDING ALLIANCE
Maurizio Tursini, Chief Product Marketing and Solutions di GRUPPO CIMBALI

18:00-18:15
Talk: SostenibilitĂ , necessitĂ  e concretezza
By Ferruccio De Bortoli

18:15-18:45
Round table: Sustainability and energy saving in appliances
Moderator: Federica Lavoro, Communication Manager APPLiA Home Appliances Europe

Participants:
Alberto Di Luzio, General Manager MIDEA ITALIA
Daniele Grassi, Vice President Home Appliances Division SAMSUNG ELECTRONICS ITALIA
Ettore Jovane, Head of Aircon Business SAMSUNG ELECTRONICS ITALIA

Serhan Karakoc, Technical Lead Expert – EMEA Appliance Market 3M
Eleonora Morettini, Head of CS Italy & Iberia WHIRLPOOL CORPORATION

18:45-19:00
Talk – From duty to beauty: la nuova era del retail
By Francesco Farinetti

19:00-19:30
Round table: The role of design in the appliance 
Moderator: Cristina Lazzati, Editor-in-chief MarkUp and Gdoweek, Gruppo Editoriale Tecniche Nuove

Participants:
Marco Bonetto, President BONETTO DESIGN
Francesco Casoli, President ELICA
Giordano Covini, President SINTHESI ENGINEERING
Luciano Galimberti, President ADI Association for Industrial Design
Maurizio Vianello, CEO VALCUCINE

19:30-20:30
Dinner for all guests

With the welcome collaboration of:

ADI - ASSOCIAZIONE PER IL DISEGNO INDUSTRIALE

AIRES - ASSOCIAZIONE ITALIANA RETAILER ELETTRODOMESTICI SPECIALIZZATI

The European House - AMBROSETTI

ANIMA - CONFINDUSTRIA MECCANICA VARIA

APPLiA Europe - Home Appliance Europe

APPLiA Italia - Associazione Produttori Elettrodomestici

SBA Italia - SMART BUILDING ALLIANCE FOR SMART CITIES

List updated 11 September 2023

CULTURA APPLIANCES, 70 YEARS OF INFORMATION AND A MAJOR FUTURE-ORIENTED EVENT

dji
FoodSaver
greenpea
iRobot
Nikon
Nital
Sonos

List updated 11 September 2023