Haier still leads the Euromonitor International ranking


As reported by the company, for the thirteenth consecutive year the Haier brand is at the top of the “Global Major Appliances” ranking, drawn up annually by Euromonitor International. The report classifies manufacturers of large household appliances (washing machines, dishwashers, ovens, hobs, microwave ovens and refrigerators) based on the value of the retail sales recorded in all channels during 2021. Specifically, in addition to lead the absolute ranking, Haier ranked first for the sale of refrigerators (fourteenth consecutive year), freezers (eleventh consecutive year), washing appliances (thirteenth consecutive year) and wine cellars (twelfth consecutive year).