The 35 semi-finalists of Electrolux Design Lab 2015 revealed

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Electrolux-Design-Lab-2015-940x520Electrolux announced the 35 semi-finalists of the Electrolux Design Lab 2015: all concepts are published on www.electroluxdesignlab.com. This year, the theme of the competition is “Healthy Happy Kids” and it looks for innovative ideas for products, accessories, consumables and services in three focus areas: Cooking, Fabric Care and Air Purification. The purpose of Electrolux Design Lab is to stimulate and activate design students globally by inviting them to present new ideas for future household environments. First prize in the competition is a six-month paid internship at an Electrolux global design center. Besides, the winner receives 10,000 euros, second prize is 6,000 euros and third prize is 4,000 euros. The competition also hands out a People’s Choice award with 2,000 euros for the concept which collects the most online votes.
The students will develop their concepts throughout the competition, post and share new content and write a development blog. They receive feedback from experts at Electrolux during the selection process. The 6 finalists will be revealed on September 15th and the winner of the competition will be chosen by a jury of renowned design professionals in October 2015.

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