Haier Europe inaugurates the new smart worplace in Italy


At the Energy Park in Vimercate (Italy), Haier Europe opens new offices that will houses its commercial divisions. Sustainability, high energy efficiency and an entirely plastic free environment characterize the building, which also includes a showroom where the innovations launched on the market for all pan-European brands will be exhibited: Candy, Hoover and Haier. A real “Haier Home” with a dedicated corner for each brand. The new offices originate from the need to create a smart and dynamic working environment, built eliminating any barrier to facilitate the collaboration between the various teams, encourage the creativity and sharing ideas. “The choice of the new building and the development of a dynamic and interactive concept, which guided the design of the new offices, start from the desire to transfer the cardinal principles of Haier Europe, based on attention to people, sustainability and innovation. We want to be the first choice of consumers in the Smart Home field and we needed a home to represent this ideal. Energy Park has all the elements to offer us a smart workplace that can inspire the creativity of our people and facilitate our mission: to be among the top 3 players in Europe by 2023”, said Semmy Levit, Chief Commercial Officer of Haier Europe.


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