LG NOVA announced the first 50 startups of “Mission for the Future”

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LG Electronics’ North American Innovation Center, LG NOVA, has announced the “first 50” startups selected in its large-scale Mission for the Future global challenge competition. Chosen from a group of over 1,300 applicants, the companies represent new developments in the areas of Smart Lifestyle, Connected Health, Energizing Mobility, The Metaverse and Innovation for Impact, and will start to work with the LG NOVA team on their business concepts. Equipped with access to LG global network’s expertise, mentorship and capital, the startups will collaborate with LG NOVA’s incubation team to create a proposal for a joint business with LG and a proof-of-concept project to progress to the next phase of the competition – the selection of 20 companies that LG will fund for in-market pilot programs. As the competition progresses, LG NOVA will select a final group of up to 10 startups in an effort to launch joint business opportunities within the LG ecosystem.
Here are the companies selected in the Smart Lifestyle area:
-AirSpeQ (it provides sensors for fine and ultrafine airborne particulate matter detection and monitoring).
-allt (it brings together the world of entertainment and engagement by connecting apps on phones and devices in the home to movies, shows and music).
-Chefling (state-of-the-art smart kitchen solution for planning, shopping and cooking, for smart appliances and connected health applications).
-Everykey (universal smart key that unlocks phones, laptops, tablets, websites and other devices and applications based on proximity).
-Fast Sense H2 (nano-sized quantitative, mixed gas sensor and analyzer for industrial, environmental and security applications).
-Food Haven (online platform dedicated to reducing food waste by partnering with local food businesses to sell surplus food at discounted prices).
-Roving Blue (it develops products featuring Power of EO3, a new way to dissolve ozone into the water, to kill unwanted microorganisms in water, foods and surfaces).
– Tanvas (haptics innovation company pioneering multi-touch surface haptic technologies for automotive, industrial, and consumer electronics).