At CES 2023, Samsung presents a new and expanded SmartThings experience that integrates the home ecosystem even more seamlessly with a system that is supported by enhanced security. “We will also explore easier and safer ways to connect devices and appliances, and how to make customized experiences for each user even more precise with AI – JH Han, CEO and Head of DX (Device eXperience) Division, Samsung Electronics, explains –. We are closely cooperating with various industry partners to embody the SmartThings experience, creating a new path to provide optimal and customized connected experiences to users according to their individual preferences and lifestyles”. Besides, Samsung continues to identify ways to contribute to creating a more sustainable future. “Since we announced our new environmental strategy in September 2022 – JH Han says –, we have underlined how we plan to contribute to overcoming the climate crisis through our innovative technologies, including ultra-low power semiconductors and energy saving products. We also announced our goal to achieve net zero carbon emissions by 2050. Saving energy through SmartThings and developing eco-conscious innovative products showcase how we are upholding our sustainable, forward-thinking values. In addition, we are actively promoting our environmental and societal efforts by participating in sustainable business management partnerships with other stakeholders, such as international organizations, industries and citizens. We joined the steering committee for the Asia Clean Energy Coalition (ACEC) together with major global companies and NGOs to expand renewable energy supply to its major production bases in Asia. Furthermore, we joined the Semiconductor Climate Consortium (SCC) as a founding member during the COP27 UN Climate Change Conference held in November. Through this organization, we aim to set and implement plans to reduce the overall greenhouse gas emissions of the semiconductor industry, create eco-conscious ecosystems by setting a carbon reduction target, develop greenhouse gas reduction technologies and support green technology startups. We will continue to pave the way for the hyper-connected era, empowering consumers to help create a sustainable future by simply using Samsung products”.