LG: WashTower virtually at IFA 2020

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LG is introducing its newest laundry solution virtually at IFA 2020. A washing machine and dryer combined in a single unit with LG’s latest technologies and smart features, LG WashTower offers clothing care and user convenience. The product is designed from the ground up as a “one body” solution. At the beginning of the wash cycle, the integrated unit indicates how long it will take to complete both washing and drying. The washer also shares information with the dryer, which automatically sets the optimal course and preheats the drum. Unlike a stackable washer and dryer where each appliance has its own control panel, the WashTower has a single interface. The height of the new solution is approximately 87 millimeters lower than the average combined height of stackable units and the washer presents a maximum load of 17 kilograms while the dryer 16 kilograms. Thanks to TurboWash 360° and Artificial Intelligence Direct Drive, the washer feature guarantees fast, gentle and cleaner clothes, detecting the weight and softness of clothing to calculate the best setting for every load. Its advanced AI reduces cycle times and energy usage without sacrificing effectiveness while the dryer utilizes LG’s steam technology to deliver maximum hygiene. “Through groundbreaking products like TWINWash, and now the WashTower, LG continues to demonstrate its commitment to enhancing user convenience and space efficiency in the home – said Dan Song, president of LG Electronics Home Appliance & Air Solution Company -. This complete solution is the result of our continuous efforts to streamline household chores to give consumers more freedom for a better life”. At this year’s IFA, LG will present a virtual exhibition throughout the month of September featuring all its latest innovations.