Philips Sonicare FlexCare Platinum Connected is an innovation that uses the Smart Sensor technology to help consumers identify the areas of the mouth missed in their current brushing routine. The advanced toothbrush synchronizes with the Philips Sonicare app via Bluetooth to track brushing habits in real time and provide a personalized 3D mouth-map to help consumers improve their brushing technique. “At Philips we’re constantly exploring how we can create meaningful innovations within our oral healthcare portfolio to make people’s lives better – said Egbert van Acht, CEO, Health & Wellness, Philips -. The mouth is the gateway to the body and as increasingly sophisticated diagnostic technology is built into oral health devices, data captured could help identify wider health issues”. New Smart Sensor technology provides personalized feedback on brushing habits every time it is used. These sensors identify missed regions, when brushing with too much pressure, and how to achieve better coverage. The Philips Sonicare FlexCare Platinum Connected is able to map the user’s mouth through the smart sensors, with sophisticated detection technology.