By continuing the partnership already started, Siemens renews its support to the young talents of NABA-Nuova Accademia di Belle Arti (Italian academy of fine arts characterized by an innovative approach) with scholarships for the academic year 2021/22. They will be assigned on the basis of a project that the candidates will have to carry out and which is titled “The Cookbook Story”. The idea for the project brief comes from the changes that the spaces of the home are experiencing: in particular the kitchen environment is evolving, opening up towards the living area, becoming the main place for sharing and where technology is an element more and more present. Starting from these premises, the students will have the task of designing a domestic kitchen space projected into the future, in a hypothetical 2090, and defined around the figure of an aspiring chef. “In perfect continuity with the ‘Prototype The Future’ project – commented Rossana Sartori, Siemens brand manager – we are thrilled to collaborate with NABA on a project that will once again enhance and express the key values of Siemens, namely design, innovation and technology. Supporting young talents is of great importance for the brand, because they will be the professionals of tomorrow and we are sure that students will be able to interpret the request with great creativity”.
